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Evaluate, sell, and find the right glasses with pickz ai

Digital support for your eyewear consultations


About our solution About pickz ai

With pickz ai, you digitalise your entire eyewear consultation process.

Our solution supports you before, during, and after the eyewear consultation and integrates seamlessly into your daily workflow - in-store, online, or in a hybrid setting.




Get in touch

pickz ai is supported by


20%

faster needs assessment during eyewear consultations - in-store and online

More than 6

digital features that meaningfully support eyewear consultations

100%

of participants confirm that pickz ai meets everyday consultation needs and would be used regularly

Up to 1,5 million

eyewear combinations analysed with a single click

Success through a strong focus on innovation in eyewear retail


Who is pickz ai developed for? 

Want to learn more about our solution?  Further information

For eyewear manufacturers, 
who want to promote the right frame

Make your eyewear collections digitally tangible. Gain direct insights into how end customers respond to your designs, increase engagement, and present your brand in an innovative and consistent way - without replacing your established sales channels.

For opticians, 
who want to sell the right glasses

pickz ai reduces your workload by handling recurring tasks, ensures clear and structured workflows, and supports you in your day-to-day consultations — allowing craftsmanship and personal advice to remain at the centre of the customer experience.

For eyewear wearers, 
who want to find the ideal glasses

Find the glasses that suit you faster and with greater confidence. Experience a personal, data-driven eyewear consultation in real time.​

Coming soon: Explore our solution for end customers


​More than 6 digital features are already available - ready to use online, in-store, and seamlessly integrated into your existing systems.


How does pickz ai shape the future of eyewear retail?

Our Workflow Management Solution (WMS) is a web-based, fully customisable product designed specifically for eyewear consultations.

With flexibly combinable digital features, it supports professionals before, during, and after the eyewear consultation — enabling consultations that are more data-driven, efficient, and personal.

Before the eyewear consultation

We support optical businesses in customer acquisition and engage potential customers digitally at an early stage. Customers can explore eyewear collections in advance, try on frames virtually, and provide relevant information - ensuring a well-prepared start to the eyewear consultation. At the same time, we make product ranges from eyewear manufacturers digitally tangible and experienceable.

AI-generated model imagery.

KI-generiertes Bild
During the eyewear consultation

Unsere Lösung begleitet die Fachkraft im gesamten Beratungsgespräch. Sie bündelt Daten, strukturiert Abläufe und unterstützt bei der Auswahl passender Brillen. Unsere digitale Unterstützung läuft im Hintergrund. Die Fachkraft bleibt im Mittelpunkt. 

AI-generated model imagery.

KI-generiertes Bild
After the eyewear consultation

Die Betreuung endet nicht mit dem Kauf. Unsere Lösung hilft dabei, Service, Pflegehinweise und Folgetermine digital im Blick zu behalten – für zufriedene Kunden und nachhaltige Bindung.

AI-generated model imagery.

KI-generiertes Bild
KI-generiertes Bild

Discover our digital features

Before the consultation, structure is created. 
During the consultation, clarity is achieved. 
After the consultation, lasting relationships are built.

Learn more about our solution

How can you benefit from the Workflow Management Solution (WMS)?

1

Get in touch

Contact us and learn, in a non-binding introductory call, how our digital features can support your eyewear consultations.

2

Discuss your individual needs

Together, we analyse your requirements in an evaluation meeting and identify which digital features best fit your needs. In a dedicated demonstration session, we present our solution - tailored specifically to your objectives.

3

Receive a tailored proposal

You will receive a transparent, customised proposal — flexible, scalable, and precisely aligned with your individual circumstances.

4

Shape the future together

We integrate pickz ai into your existing processes and continue to develop the future of digital eyewear consultation together.

Curious to learn more?

pickz ai helps you design your eyewear consultations to be more data-driven, efficient, and personal — whether in-store or online.

If you would like to understand how our digital features create tangible added value in your daily work, get in touch with us directly here.

Contact us now

Gender note:  For improved readability, we refrain from using multiple gender forms simultaneously. All personal designations naturally apply equally to all genders.